In our media group there are two of us who also are passionate about Graphic Design so when we were designing our production logo we wanted it to be not only to tell people what we stand for but also for it to look aesthetically pleasing. In order to do this Callum and Tom set to work on some designs. We wanted our production logo to tell a story about who we are and what we stand for so after a few different tries we came up with a logo that suits our group and looks great also. The name of out group is DTEC Productions which sounds strange at first however includes the first initials of all our names; Darren, Tom, Ellis and Callum so there is a hidden meaning behind the name relating to us. This is the logo the group came up with which we feel tells the story of our group but also looks amazing. Our logo was produced using photoshop and was done step by step, taking extra care with aesthetics.
Looking at the logo you can analyse each part. The clapper icon in the middle represents our view to the film that we are willing to do anything to get that perfect take, we will try and try again until we have what we need. The spotlight represents that we always get the key details and that it has to be precise. Also the spotlight represents that our group is not hidden and that we are not afraid to shine and take risks and enhance them when necessary. The Banner represents that we need to be different and that the orange colour is us standing out from the crowd and taking risks when we need to. So that is our production logo and we feel it sums our group up perfectly and tells the story needed to be told.
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